# Paragon Design Group: An Unconventional Creative Agency > An Unconventional Creative Agency specializing in HR Communications Tech, Economic Development Marketing, Alumni Marketing, Explainer Videos and more\. We Solve Unique Communication Challenges with Design and Code\. Solutions include: HR Microsites, Decision Support Quizzes, HR Videos, Creative Support Services, Economic Development Websites, Digital Annual Reports, Marketing Collateral, Program Branding, Web Design \& Development, Motion Design, Product Explainers, Educational Videos, Non\-profit Explainers\. Generated by Yoast SEO v28.0, this is an llms.txt file, meant for consumption by LLMs. ## Pages - [HR Microsites](https://iamparagon.com/specialties/hr-communications-tech/hr-microsites/): We know that for HR consultants, building, or improving your clients’ benefits microsites is daunting and time\-consuming\. At Paragon, we’ll help you build feature\-rich, secure benefits microsites without the hassle\. So you can stop feeling frustrated with projects that take longer than planned and enjoy the admiration of your clients\. - [Econ Dev Websites](https://iamparagon.com/specialties/economic-development-marketing/econ-dev-websites/): Effective Economic Development websites that get your region on the shortlist\. - [Economic Development Marketing](https://iamparagon.com/specialties/economic-development-marketing/): Effective websites \& unconventional marketing collateral to boost your region’s profile - [Alumni Marketing](https://iamparagon.com/specialties/alumni-marketing/): We create attention\-grabbing branding and marketing assets so you can enjoy successful events, and better alumni engagement\. - [Guides](https://iamparagon.com/guides/) ## Posts - [How to Level Up Your Alumni Engagement with Videos](https://iamparagon.com/2024/04/11/how-to-level-up-your-alumni-engagement-with-videos/): Unlocks the secrets to producing impactful alumni video content, from best practices to avoiding common pitfalls\. - [8 Key Web Design Principles for Engaging Alumni Websites](https://iamparagon.com/2024/03/26/8-key-web-design-principles-for-engaging-alumni-websites/): Discover the 8 key web design principles for engaging alumni websites from intuitive menus, and clear calls to action, to engaging storytelling\. - [Unleash Alumni Engagement: Master the Art of Irresistible Content](https://iamparagon.com/2023/08/22/unleash-alumni-engagement-master-the-art-of-irresistible-content/): Elevate your alumni marketing with a winning content strategy\. Learn how to engage and retain your alumni with the right kind of content\. - [Boosting Alumni Engagement: 3 Strategies for Long\-term Success](https://iamparagon.com/2023/10/05/boosting-alumni-engagement-strategies-for-long-term-success/): Discover three key steps for maintaining alumni engagement: understanding your audience, meeting them where they are, and providing clear value\. - [7 Strategies for Effective Digital Alumni Engagement](https://iamparagon.com/2024/02/08/7-strategies-for-effective-digital-alumni-engagement/): To enhance alumni engagement, institutions need to use digital tools that address their alumni’s specific needs\. ## Case Studies - [Savannah Joint Development Authority Logistics Promo Video](https://iamparagon.com/case-studies/joint-development-authority-jda-logistics-promo-video/): How do you make logistics exciting, especially when you have no footage? With high\-energy motion graphic video, flying tech graphics, dynamic camera moves, and a driving music track\. - [World Trade Savannah: FTZ 104 Explainer](https://iamparagon.com/case-studies/world-trade-savannah-ftz-104-explainer/): An animated explainer video teaching businesses about the benefits of Foreign Trade Zones\. - [Coastal Empire Beer Branding](https://iamparagon.com/case-studies/coastal-empire-beer-branding/): Branding and label design for a Savannah\-based craft beer brewery\. - [SEDA St Patrick's Day Mailer: "BBQ Sauces"](https://iamparagon.com/case-studies/seda-st-patricks-day-mailer-bbq-sauces/): You know what they say, “The way to a site\-selector’s heart is through their mouth”\. So we like to draw attention to the Coastal Georgia region’s thriving local business climate in a novel, attention\-grabbing way; like its food\. - [SEDA St Patrick's Day Mailer: "Spices"](https://iamparagon.com/case-studies/seda-st-patricks-day-mailer-spices/): A spicy, salty treat mailed to SEDA's clients and friends for St\. Patrick's Day\. ## Guides - [The Essential Alumni Marketing Campaign Guide](https://iamparagon.com/guides/the-essential-alumni-marketing-campaign-guide/): Discover proven strategies and innovative techniques to engage, inspire, and mobilize your graduates, forging lifelong connections and propelling your institution to new heights of success\. - [The Essential Economic Development Website Checklist](https://iamparagon.com/guides/the-essential-economic-development-website-checklist/): Streamline your economic development efforts and attract investment with our comprehensive website checklist\. - [The Essential Guide to Planning an Effective HR Microsite](https://iamparagon.com/guides/the-guide-to-planning-an-effective-benefits-microsite/): Elevate your employee experience and maximize impact by starting with a thorough content and functionality plan\. - [The Essential Guide to Writing an Explainer Video Script](https://iamparagon.com/guides/the-essential-guide-to-writing-an-explainer-video-script/): Master the art of crafting persuasive explainer videos and captivating your audience\. - [How to Plan an Effective Explainer Video](https://iamparagon.com/guides/the-most-efficient-way-to-plan-your-next-nonprofit-explainer-video/): Get ready to unlock the true potential of your message and unleash the power of visual storytelling with this must\-have e\-book\. ## Categories - [HR Communication Tech](https://iamparagon.com/category/hr-communication-tech/) - [Explainer Videos](https://iamparagon.com/category/explainer-videos/) - [EconDev Marketing](https://iamparagon.com/category/econdev-marketing/) - [Alumni Marketing](https://iamparagon.com/category/alumni-marketing/) - [Uncategorized](https://iamparagon.com/category/uncategorized/) ## Tags - [Employee Experience](https://iamparagon.com/tag/employee-experience/) - [Creative Strategy](https://iamparagon.com/tag/creative_strategy/) - [Motion Design](https://iamparagon.com/tag/motion-design/) - [Benefits Microsites](https://iamparagon.com/tag/benefits-microsites/) - [Custom Web Development](https://iamparagon.com/tag/custom-web-development/) ## Optional - [Sitemap index](https://iamparagon.com/sitemap_index.xml)